A complete brand identity project for Golden Chopsticks, a contemporary Chinese restaurant in Eltham. The project covered the full visual identity system, translating the restaurant’s positioning—authentic, elegant, generous, and family-friendly—into a cohesive brand language.

From the logo and typography to colour palette, graphic elements, menus, packaging, signage, and digital applications, the identity balances traditional Chinese culinary heritage with a refined, modern dining experience.